ROWE BANKS ON SUSTAINABILITY
Given the continually growing requirements through climate change and the company policy of sustainability, lubricant manufacturer ROWE has decided to render the company climate-neutral from the year 2017 onwards and offset all emissions in doing so.
To do this, the ecological footprints were calculated by an independent company from all the current data available. To compensate for the CO2-equivalents determined and footprint they leave, it has been decided to offset in advance – that is, today – the emissions of the company and brand ambassadors for 2017 and 2018 by the purchase of climate certificates, while also offering our customers climate-compensated lubrication products in addition to this.
The UN-accredited certificates comply with the CER (Certified Emission Reduction) and VCS (Verified Carbon Standard) standards and have been approved for the successful execution of climate protection projects by the bodies of the UN Framework Convention on Climate Change.
The purchase of the climate certificates serves to support important climate projects around the world that promote above all the development of renewable energies in developing and emerging nations. This financial assistance not only helps these countries improve their economic, social and ecological situation, but is also an important driver for the transfer of clean technologies and sustainably oriented economic development.
On the occasion of today’s World Earth Day, the UNO environment action day, ROWE is furthermore announcing the following:
Thanks to the conversion into a climate-neutral company, our customers can from now on rely on the fact that all our products, from 1L to 1,000L containers, have been produced in a 100 % climate-compensated manner, and thus personally contribute to global CO2 compensation by their purchase. You can recognize the climate-friendly production of the ROWE products you purchase from the »CO2-compensated« label printed on them. This label attests to our contribution to the environment made by offsetting our entire CO2 consumption with the climate protection certificates mentioned.
All these measures not only mean that ROWE is offsetting its carbon footprint, but also make it a role model for other companies, as it is one of the first in Germany to voluntarily offset its emissions in keeping with the Kyoto Protocol.
Further information on the supported projects is available here.<< Назад к обзору